Citrus Group
Design and website development for Citrus Group, bringing together travel businesses, communities and authorities to manage tourism impacts sustainably.
- Services
- DesignWebsite Development
- Visit live site
- citruscenter.org
We bring together travel businesses, suppliers, community groups, governments, local authorities and more to develop practical solutions which maximize the benefits and minimize the negative impacts of tourism in destinations. We work with those who plan and manage tourism in a way that ensures they can: • Identify, measure and manage the impacts of their tourism activities; • Embed sustainability into core policies, supporting frameworks and operational practices; • Share the results of their work with their peers and competitors, inspiring change in others.
About the client
Citrus brings together travel businesses, suppliers, community groups, governments and local authorities to build practical solutions that maximise the benefits of tourism in a destination and limit its damage — measuring impact, embedding sustainability in policy, and publishing the results for others to use.
What they needed
- A case made to governments and operators at the same time.
- Method and published results readable without a background in the field.
- A structure that holds frameworks, not just pages.
What we built
- Design and build of the organisation’s site.
- Content structure for its method, frameworks and published results.
- Layout built for long-form policy material.